Gen Z is a era with different tastes and preferences, as has constantly been demonstrated by CivicScience data, and this is also true of travel. This age group is much more likely than the average American to have vacation plans and is enthusiastic about doing so for joy. Spring break is in full swing for Gen Z. Here’s a closer look at these guests through the glass of the CivicScience InsightStoreTM. A whopping 71 % of adults between the ages of 18 and 24 say they plan to travel in the upcoming month, significantly outpacing the 55 % of Gen Pop who do the same. Nearly 30 % of people will travel by air, which is almost 10 % higher than the Gen Pop. Because American Airlines is regarded as the major airline among Gen Z, these passengers are most likely to book with them. Gen Z is more likely than Gen Pop to take vacations of nearly every kind because of their love for vacation. Beach/lake vacations are at the top of their list, with 31 % of respondents saying they’ve planned or are planning this kind of vacation ( equivalent to the Gen Pop ). They make bold traveling options. They enjoy going on vacations, traveling, and outdoor pursuits. What would be your best summer holidays? Gen Z leads international travel, whereas Americans are most likely to travel internally this time. Compared to 18 % of the Gen Pop ( who are more likely to generate ), over a quarter of people between the ages of 18 and 24 say their most significant journey of the year will be flying somewhere else. According to CivicScience statistics, Gen Z is more likely to be affected by the recent increases in checked baggage costs, which include Delta, American Airlines, and United Airlines. Compared to the high of 74 % of Gen Pop, roughly 80 % of Gen Z travelers are at least’ somewhat’ concerned about the rising costs of checked bags. They good go more than the Gen Pop, which is why they are more concerned. In consequence, Gen Z is most likely to use carry-on bag otherwise, followed by looking for another mode of transportation or flight. If an airport charges extra fees for checked baggage, do you try to fit all into a carry-on case? Forty-five percent of Gen Z travelers intend to make a purchase of clothing, shoes, or luggage in the upcoming month ( 10 points higher than Gen Pop travelers ) if they plan to travel. This is in line with latest CivicScience research that revealed that Gen Z intends to spend more money on clothes in the upcoming month. Nevertheless, travel companies ought to keep an eye on Gen Z. They are large travelers who enjoy experience, such as camping, hiking, and going on trips to amusement parks. They frequently pack their backpacks with new clothing and shoes, and they typically travel abroad more frequently than the average person. They are more price sensitive when it comes to increased checked cargo prices because they travel often. They frequently look for a better option because this generation exhibits related behaviors in other areas of life, such as grocery shopping. Are you interested in observing user insight like these? Learn how the CivicScience InsightStoreTM can help simplify your consumer research here. It contains over 500K navigable questions that uncover sudden insights.
